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EVO Gimbals drives LTV with product protection

Overview

EVO Gimbals lets film geeks take their storytelling to the next level with equipment that stabilizes cameras for professional-quality video. With Clyde, they built more trust with customers and drove an 10% increase in average order value.

  • Industry
  • Cameras
  • eCommerce Platform
  • Shopify
  • Channels
  • DTC & Retail

10%

Increase in AOV

6x

Industry Average Attachment Rate

22%

Attachment Rate on Cameras

10%

Increase in AOV

6x

Industry Average Attachment Rate

22%

Attachment Rate on Cameras

The problem

EVO Gimbals went with Clyde because they wanted a product protection partner with a seamless onboarding and integration process, a thoughtful approach to customer experience, and an experienced team that would help optimize additional revenue and attachment rate. They wanted to:

  • IMPROVE CUSTOMER EXPERIENCE
  • BUILD TRUST & CREDIBILITY
  • DRIVE CUSTOMER LTV
Peter Coughlin • CEO
Clyde enabled us to offer protection plans to our customers without having to spend time or money on a complicated integration.

The solution

Working with Clyde’s merchant success team, EVO devised a plan to implement Clyde on their eCommerce site. They wanted a high-quality, consumer-grade experience, but they didn’t have the dev resources to devote to implementing a solution with a huge lift. With Clyde’s plug-in, they were able to go live in a day and start offering protection plans almost immediately. Their customer experience offers Clyde in three places:

  • PRODUCT DETAIL PAGE
  • POP-UP MODAL
  • CHECKOUT

Outcomes

22% attach rate
01
6x industry average
02
10% AOV increase
03
PETER COUGHLIN • CEO
Clyde is a no-brainer for any store owner looking to build brand credibility by offering a great value add to their end customer.

See it in action

Take a look at EVO Gimbals’s eCommerce experience.

Check it out